44.7 F
Redding, Ca, USA.
Thursday, January 17, 2019


Keeping the internet from coming between you and your customers


Cloud Wise Joe

(“I learned the hard way so you don’t have to!”)

Every Saturday morning at 9, Cloud Wise Joe helps listeners take control of how the Internet impacts their businesses – and their revenue.

Joe talks about the latest news from the digital world, but most importantly, he answers your burning tech questions. He, too, has run companies (and is still running companies), and got really, really mad about how businesses were being held hostage to technology. He learned – a lot – the hard way – so you don’t have to. He has real-world, constantly updated insights on what works – and how you can take back the control of your business. He covers it all – websites, Internet marketing, Google, CRM (customer relationship management) systems, CMS (content management systems), and all else digital.

This is where you’ll learn what you need to know to manage the tech side (and tech marketing side) of your business as effectively as you manage all other aspects. There is no other show like this, and it’s your chance to get those important questions answered.

About Cloud Wise Joe

Joe Mckenna is passionate about leveling the playing field for small businesses. The internet has been around long enough that you can’t get revenue traction anymore unless you know the rules of the digital game and the tools that the winners use.

Joe has co-founded two technology companies: Cloud Potential (“Creating content Google and your customers will love”), and Being Found Help Center (“Marketing repair & setup”) He also co-founded Cloud Wise Academy, a fast-paced technology school, that is teaching people the latest in-demand technology skills. Joe also was the president of a leading background check company (where he used technology to increase revenue and lower costs – and they called him the “app whisperer”) before co-founding Cloud Potential.

Questions we answer

    • Do I need a website?
    • Who should build my website?
    • Why doesn’t my website work?
    • How much should I spend on a website?
    • What is Google really doing to my business?
    • What are keywords?
    • How do they work?
    • How can I use them?
    • Should I build a website with WordPress, Squarespace, Wix, or other website builders
    • Which builder is right for me?
    • Do I need a new website?
    • How do I actually get a return on my paid ads investment?
    • What are CRMs and should I use them?
      – And everything else you need to know about the Internet.
Marketing to Generation Z..Here's What You Need to Knowvideo

Selling Your Products to Generation Z..What You Need to Know

Generation Z is estimated to account for about 40 percent of the consumer market by 2020. Do you know how to sell your products to Gen Z?
Google China: Project Dragonfly on hold?video

Google China: Project Dragonfly on hold?

Google has reportedly "effectively ended" plans for a censored search engine in China. Google said it had no immediate plans to launch a Chinese search engine.
Alternative Business Lending, Social Responsibilities, and More!video

Alternative Business Lending, Social Responsibilities, and More!

We're talking about business trends that will continue to grow in 2019 and beyond.
Marketing Strategy: Revisit Your Buyer Personasvideo

Marketing Strategy: Revisit Your Buyer Personas

Have your buyer personas changed? Have their needs shifted? Are they facing new challenges? Do they have different goals? What are your goals?
Small Business Digital Marketing Tipsvideo

Small Business Digital Marketing Tips

We're talking about some of the basic steps you need to take to get started in digital marketing. Because if you haven't gotten started already, you should've. And, if you haven't gotten started, these are still things that you need to look at.